If you represent a bank or a DSA looking to tie-up with Deal4Loans, we give you the advantage of picking & choosing the exact "cuts or filters" for the lead profile.

What does this mean?
This means that on the specific fields (these vary by product) you can choose what kind of customers are eligible for your campaigns.e.g. if you take a cut on profession field- you can choose only Self-employed applicants.

How does this help me?
This helps you to fine tune your campaigns and buy only those leads that are best suited for your credit programs. It also allows you to weed out non-eligible profile of applicants upfront. This results in better efficiency at your end, coz the fulfillment teams will not be wasting time in following up with non-eligible customers

So how much does it cost me?
If you but leads with specific filters, your applicable Cost-per-lead (CPL) will go up. Typically the CPLs increase with increasing levels of filters e.g. an income cut of 3 Lakhs will be costlier than an income of 1.5 Lakhs. Also as the cuts go higher the volume of leads also go down, which might impact your business volumes from this channel. Hence, we recommend that you find the right balance in terms of profile that you source from Deal4Loans- so that you get sufficient number of leads at the optimum CPL.

Makes sense, so whats next?
To find out which fields you can ask a cut on & the resultant CPLs, plz speak to your Relationship Manager. If you do not have a Relationship Manager, email us at bd@deal4loans.com .